
Master P and son Romeo have cut the prices on their clothing line P. Miller [that’s not a joke] for retail giant Wal-Mart. The question now is will kids actually want to wear that shit.
The father-son duo’s clothing, which they have dubbed “The Great American Brand,” is aimed at teens and young adults, and will now be available at Wal-Mart stores nationwide, becoming the discount chain’s first African-American hip-hop supplier.
While brands like Polo, Sean John and True Religion jeans sell anywhere from $90 to $200 for a shirt or a pair of jeans, a P. Miller t-shirt will sell for just $9, and jeans for $20, making them much more afford for kids who want that hip-hop fashion for a fraction of the price.
“I figured out a way to make clothes affordable for inner-city families,” said Master P. “We use the same factories and the same materials as Sean John, Rocawear, and Ed Hardy. These are quality clothes you’d normally find at a department store like Macy’s. Now you can pick up the same high-end fashion at an affordable price.
“Kids don’t need to worry anymore about being bullied at school for wearing old clothes,” continued Master P. “Likewise, parents don’t need to choose between filling up the gas tank or filling up the closet. We’re helping families dress fresh for less.” [source]
Percy and Romeo have also created a women’s line called Miller Peaches, which will sell for $10 or less. P. Miller brand shoes, jewelry, fragrances, and eco-friendly organic cotton clothes are also in the works.