As previously reported, Erykah Badu is the new face for Tom Ford’s fragance for women, White Patchouli. “For this project, I wanted to reinvent patchouli . . . I loved the idea of mixing patchouli with white florals. We used patchouli orpur, which takes out some of the darker, smoky notes of patchouli. We mixed that with peony, bergamot, and jasmine,” said Ford.

The good news doesn’t stop there folks. According to a MySpace bullentin posted by the singer, she is also set to her release her own brand of New Amerykah rolling papers. You really can’t make this shit up. Hopefully she will package both and release it as an exclusive smoke + mask set. Thanks FJC for thel ink!

[story via Okayplayer]